The Benefits of Offering Laundry Services in Multi-Family Properties

Today’s renters have high expectations—and convenience is no longer a perk, it’s a priority. Yet many multi-family property owners overlook one of the most sought-after amenities: an efficient, well-equipped laundry facility.

Without an accessible laundry solution, residents are forced to leave the property, spend more time (and money) at laundromats, or invest in costly in-unit appliances. That experience isn’t just inconvenient—it can impact tenant satisfaction, retention, and property appeal.

In fact, more than 70% of renters rank on-site laundry as a top desired amenity, according to a survey by the National Multifamily Housing Council (NMHC). When it’s missing—or poorly maintained—it can become a dealbreaker.

Add in the rising demand for sustainable, tech-enabled amenities, and traditional laundry rooms that haven’t kept up with tenant needs are quickly becoming liabilities. Property managers who fail to evolve risk losing renters to competitors who offer a more modern, comfortable experience.

A modern shared laundry room isn’t just a nice-to-have—it’s a high-impact investment that can boost resident satisfaction, create new revenue streams, and elevate your property’s marketability.

Here’s why:

1. Boost Resident Satisfaction and Retention

• Offering reliable laundry services helps residents feel cared for and more comfortable staying long-term.
• Residents save time and money compared to off-site solutions or in-unit installations.
• A clean, well-designed laundry room builds positive perceptions about overall property management.

NMHC research shows that properties with popular amenities like laundry rooms see up to 15% higher retention rates.

2. Create Passive Revenue Streams

• Laundry rooms offer a consistent, low-effort income opportunity.
• Smart machines allow for cashless payments, dynamic pricing, and real-time usage monitoring.
• Many operators recoup the cost of equipment leasing or purchasing within just a few years.

According to Multifamily Executive, laundry room revenue can generate $40–$75 per unit annually, depending on location and machine volume, with some operators reporting $100+ per unit annually.

3. Increase Property Value and Marketability

• A modern laundry facility helps differentiate your property in competitive rental markets.
• Amenities are increasingly important in online listings and virtual tours—especially with younger renters.
• Properties with upgraded shared spaces (including laundry) can justify higher rents.

Zillow’s 2023 Renter Preferences Report found that renters were willing to pay 5–10% more in rent for properties with convenient amenities like on-site laundry.

4. Improve Operational Efficiency

• Centralized laundry rooms mean fewer maintenance issues compared to in-unit appliances.
• Modern commercial equipment is more energy- and water-efficient than older residential machines.
• Equipment monitoring and IoT integrations allow for predictive maintenance, minimizing disruptions.

5. Support Sustainability Goals

• ENERGY STAR® commercial washers and dryers use significantly less water and electricity.
• Properties can reduce their environmental footprint while appealing to eco-conscious renters.
• You can also integrate biodegradable detergent programs or water recycling systems.

The EPA reports that ENERGY STAR® washers use 25% less energy and 33% less water than standard models (EPA.gov).

Making the Upgrade: What to Consider

• Leasing vs. Buying: Leasing commercial equipment reduces upfront costs and includes service support.
• Smart Technology: Cashless payments, remote machine monitoring, and usage tracking increase convenience.
• Design and Layout: Consider space-saving layouts, ADA compliance, and clear signage.
• Service Partnerships: Work with an experienced provider to ensure fast service and ongoing support.

The Bottom Line

In today’s competitive rental market, on-site laundry is more than an amenity—it’s a business strategy. It improves tenant retention, drives revenue, supports sustainability, and enhances property value.

Whether you’re upgrading an existing room or starting from scratch, our team at A.L.L. Laundry Service is here to help you design, equip, and maintain a laundry space your residents will love—and your bottom line will thank you for.